Apr 14, 2021
Isabel Álvarez-Martos, the CEO of the award winning Danish start-up Cellugy, tells us how they are leveraging sustainability to protect both your food and the planet.
Isabel, the co-founder of Cellugy, explains how their cutting edge bio-cellulose "coating" material is transparent, flexible and resistant to temperature & water but harmless to the environment. If compared to oil-based plastics, the carbon footprint and energy consumption through Cellugy’s material can be reduced up to 60-80%.
Cellugy has won a significant number of awards as well as successfully participated in several "accelerator" programs.
Rapid fire gems:
- Most gifted book is "Bad Blood: secrets and Lies in a Silicon Valley Startup" by John Carreyrou
- Best purchase for around Euro 100 is her Thermomix Robot machine
- What does her team most agree on?
- Where they want to go with their product and what kind of company they want to be!
- Their mission
- What does their team most disagree on?
- structure vs. creative (messy:)
- What song does she play when she wants to celebrate? I WILL SURVIVE by Gloria Gaynor!
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The Shot Caller & The Wealth Alchemist Echosystem
